{"id":72104,"date":"2021-06-20T15:00:07","date_gmt":"2021-06-20T08:00:07","guid":{"rendered":"http:\/\/qentinc.com\/?p=72104"},"modified":"2021-06-20T15:01:39","modified_gmt":"2021-06-20T08:01:39","slug":"vi-sao-nen-ho%cc%a3c-marketing-ta%cc%a3i-htt","status":"publish","type":"post","link":"https:\/\/qentinc.com\/en\/vi-sao-nen-ho%cc%a3c-marketing-ta%cc%a3i-htt\/","title":{"rendered":"Vi\u0300 Sao N\u00ean Ho\u0323c Marketing ta\u0323i HTT"},"content":{"rendered":"

Ho\u1ea1t \u0111\u1ed9ng marketing \u0111\u01b0\u1ee3c coi l\u00e0 m\u1ed9t trong nh\u1eefng \u0111\u1ed9ng l\u1ef1c ti\u00ean phong d\u1eabn d\u1eaft th\u1ecb tr\u01b0\u1eddng. Ng\u00e0y nay, tr\u01b0\u1edbc nh\u1eefng bi\u1ebfn \u0111\u1ed9ng mang t\u00ednh to\u00e0n c\u1ea7u \u0111ang \u0111\u1ecbnh h\u00ecnh l\u1ea1i c\u00e1c giao ti\u1ebfp th\u01b0\u01a1ng m\u1ea1i, Marketing c\u00e0ng kh\u1eb3ng \u0111\u1ecbnh vai tr\u00f2 c\u1ee7a n\u00f3 trong ph\u00e1t tri\u1ec3n kinh t\u1ebf – x\u00e3 h\u1ed9i. Marketing \u0111\u00e3 th\u1ef1c s\u1ef1 tr\u1edf th\u00e0nh m\u1ed9t ngh\u1ec1 \u0111\u1ed9c l\u1eadp, \u0111\u1eb7c th\u00f9, c\u00f3 m\u1eb7t trong m\u1ecdi l\u0129nh v\u1ef1c c\u1ee7a \u0111\u1eddi s\u1ed1ng kinh t\u1ebf – x\u00e3 h\u1ed9i. Nh\u00e2n l\u1ef1c cho chuy\u00ean ng\u00e0nh m\u1edbi m\u1ebb n\u00e0y v\u00ec th\u1ebf c\u00f2n kh\u00e1 hi\u1ebfm v\u00e0 \u0111ang l\u00e0 \u0111\u1ed1i t\u01b0\u1ee3ng \u0111\u01b0\u1ee3c ch\u00e0o m\u1eddi \u1edf m\u1ecdi \u0111\u1eb3ng c\u1ea5p c\u1ee7a th\u1ecb tr\u01b0\u1eddng lao \u0111\u1ed9ng.<\/p>\n

V\u00e2\u0323y ta\u0323i sao n\u00ean \u0111\u0103ng ky\u0301 xe\u0301t tuy\u00ea\u0309n cao \u0111\u0103\u0309ng Marketing ta\u0323i Tr\u01b0\u01a1\u0300ng Cao \u0111\u0103\u0309ng C\u00f4ng ngh\u00ea\u0323 va\u0300 Th\u01b0\u01a1ng ma\u0323i Ha\u0300 N\u00f4\u0323i (HTT), ha\u0303y cu\u0300ng l\u0103\u0301ng nghe y\u0301 ki\u00ea\u0301n t\u01b0\u0300 phi\u0301a TS Tr\u01b0\u01a1ng Thi\u0323 Thu Ha\u0300 – Tr\u01b0\u01a1\u0309ng khoa Kinh t\u00ea\u0301 Nha\u0300 tr\u01b0\u01a1\u0300ng chia se\u0309.<\/p>\n

1. D\u01b0\u0323a tr\u00ean c\u01a1 s\u1edf ba th\u1ebf m\u1ea1nh hi\u1ec7n c\u00f3 ta\u0323i HTT:<\/h1>\n

i- \u0110\u00e3 c\u00f3 b\u1ec1 d\u00e0y v\u1ec1 \u0111\u00e0o t\u1ea1o ng\u00e0nh qu\u1ea3n tr\u1ecb kinh doanh, trong \u0111\u00f3 c\u00f3 marketing; ii- C\u00f3 \u0111\u1ed9i ng\u0169 gi\u1ea3ng vi\u00ean tr\u00ecnh \u0111\u1ed9 cao, d\u00e0y kinh nghi\u1ec7m, k\u1ebft h\u1ee3p v\u1edbi c\u00e1c gi\u1ea3ng vi\u00ean c\u00f3 kinh nghi\u1ec7m c\u1ee7a c\u00e1c tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc danh ti\u1ebfng, c\u00e1c chuy\u00ean gia ho\u1ea1t \u0111\u1ed9ng th\u00e0nh c\u00f4ng trong l\u0129nh v\u1ef1c marketing; iii- Tr\u01b0\u1eddng \u0111ang \u0111\u00e0o t\u1ea1o ng\u00e0nh Thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda \u2013 r\u1ea5t thu\u1eadn l\u1ee3i cho vi\u1ec7c \u0111\u00e0o t\u1ea1o c\u00e1c k\u1ef9 n\u0103ng marketing hi\u1ec7n \u0111\u1ea1i.<\/p>\n

V\u1edbi m\u1ee5c ti\u00eau cung c\u1ea5p cho th\u1ecb tr\u01b0\u1eddng lao \u0111\u1ed9ng \u0111\u1ed9i ng\u0169 c\u1eed nh\u00e2n chuy\u00ean nghi\u1ec7p c\u00f3 ki\u1ebfn th\u1ee9c gi\u1ecfi, k\u1ef9 n\u0103ng th\u00e0nh th\u1ee5c trong s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 marketing, \u0111\u1eb7c bi\u1ec7t trong \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 th\u00f4ng tin, Tr\u01b0\u1eddng \u0111\u00e3 trang b\u1ecb \u0111\u1ea7y \u0111\u1ee7 c\u01a1 s\u1edf v\u1eadt ch\u1ea5t, \u0111\u1ed9i ng\u0169 gi\u1ea3ng vi\u00ean uy t\u00edn, h\u1ec7 th\u1ed1ng doanh nghi\u1ec7p cho sinh vi\u00ean th\u1ef1c h\u00e0nh, th\u1ef1c t\u1eadp.<\/p>\n

2. Ng\u00e0nh marketing t\u1ea1i HTT h\u1ecdc g\u00ec? V\u1edbi nh\u1eefng ph\u01b0\u01a1ng ti\u1ec7n n\u00e0o? Ra tr\u01b0\u1eddng l\u00e0m \u0111\u01b0\u1ee3c g\u00ec? C\u00f3 ch\u1ed7 l\u00e0m ch\u00e0o \u0111\u00f3n sinh vi\u00ean kh\u00f4ng?<\/h1>\n