{"id":68422,"date":"2021-02-20T15:38:43","date_gmt":"2021-02-20T08:38:43","guid":{"rendered":"http:\/\/qentinc.com\/?p=68422"},"modified":"2021-02-20T15:38:43","modified_gmt":"2021-02-20T08:38:43","slug":"hoc-tot-cao-dang-marketing-can-nhung-to-chat-gi","status":"publish","type":"post","link":"https:\/\/qentinc.com\/en\/hoc-tot-cao-dang-marketing-can-nhung-to-chat-gi\/","title":{"rendered":"H\u1ecdc t\u1ed1t cao \u0111\u1eb3ng Marketing c\u1ea7n nh\u1eefng t\u1ed1 ch\u1ea5t g\u00ec?"},"content":{"rendered":"

Marketing \u0111\u01b0\u1ee3c coi l\u00e0 ho\u1ea1t \u0111\u1ed9ng x\u01b0\u01a1ng s\u1ed1ng c\u1ee7a nhi\u1ec1u doanh nghi\u1ec7p, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c doanh nghi\u1ec7p th\u01b0\u01a1ng m\u1ea1i. Hi\u1ec7n nay v\u1edbi cu\u1ed9c c\u00e1ch m\u1ea1ng c\u00f4ng ngh\u1ec7 4.0 bu\u1ed9c c\u00e1c doanh nghi\u1ec7p c\u1ea7n \u0111\u1ea7u t\u01b0 nhi\u1ec1u h\u01a1n cho ho\u1ea1t \u0111\u1ed9ng marketing n\u00ean nhu c\u1ea7u nh\u00e2n l\u1ef1c v\u1ec1 ng\u00e0nh n\u00e0y t\u0103ng nhi\u1ec1u trong 5 n\u0103m tr\u1edf l\u1ea1i \u0111\u00e2y. Nhu c\u1ea7u t\u0103ng nhi\u1ec1u n\u00ean s\u1ed1 thi\u1ebfu h\u1ee5t v\u1ec1 cung lao \u0111\u1ed9ng ng\u00e0nh marketing l\u1edbn. C\u00e1c b\u1ea1n tr\u1ebb n\u0103ng \u0111\u1ed9ng \u0111am m\u00ea v\u1edbi ng\u00e0nh h\u1ecdc marketing th\u00ec \u0111\u00e2y s\u1ebd l\u00e0 c\u01a1 h\u1ed9i l\u1edbn \u0111\u1ec3 th\u1ec3 hi\u1ec7n kh\u1ea3 n\u0103ng c\u0169ng nh\u01b0 ph\u00e1t tri\u1ec3n n\u0103ng l\u1ef1c b\u1ea3n th\u00e2n.<\/p>\n

B\u1ea1n c\u00f3 nguy\u1ec7n v\u1ecdng mu\u1ed1n h\u1ecdc cao \u0111\u1eb3ng marketing, mu\u1ed1n l\u00e0m vi\u1ec7c trong l\u0129nh v\u1ef1c nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng v\u00e0 \u0111ang ph\u00e2n v\u00e2n kh\u00f4ng bi\u1ebft m\u00ecnh c\u00f3 th\u1ec3 h\u1ecdc t\u1ed1t ng\u00e0nh n\u00e0y kh\u00f4ng? H\u00e3y c\u00f9ng ban t\u01b0 v\u1ea5n tuy\u1ec3n sinh Tr\u01b0\u1eddng Cao \u0111\u1eb3ng C\u00f4ng ngh\u1ec7 v\u00e0 Th\u01b0\u01a1ng m\u1ea1i H\u00e0 N\u1ed9i t\u00ecm hi\u1ec3u c\u00e1c t\u1ed1 ch\u1ea5t gi\u00fap b\u1ea1n h\u1ecdc t\u1ed1t cao \u0111\u1eb3ng Marketing.<\/p>\n

Cao \u0111\u1eb3ng Marketing \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o chi ti\u1ebft v\u1ec1 nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, c\u00e1ch th\u1ee9c gi\u1edbi thi\u1ec7u, qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m v\u00e0 th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u1ed7i doanh nghi\u1ec7p, \u0111\u01a1n v\u1ecb kinh doanh t\u1eeb \u0111\u00f3 chi\u1ebfm l\u0129nh th\u1ecb tr\u01b0\u1eddng. Ngo\u00e0i y\u00eau th\u00edch v\u1ec1 kinh t\u1ebf th\u00ec ng\u01b0\u1eddi h\u1ecdc marketing c\u1ea7n c\u00f3 nh\u1eefng\u00a0 t\u1ed1 ch\u1ea5t sau:<\/p>\n

1. Y\u00eau th\u00edch kinh doanh<\/strong><\/h1>\n

V\u1edbi b\u1ea5t k\u00ec c\u00f4ng vi\u1ec7c n\u00e0o n\u1ebfu nh\u01b0 y\u00eau th\u00edch v\u00e0 \u0111am m\u00ea th\u00ec b\u1ea1n s\u1ebd l\u00e0m t\u1ed1t h\u01a1n, v\u00e0 \u0111\u1eb7c bi\u1ec7t ng\u00e0nh Marketing n\u1ebfu nh\u01b0 b\u1ea1n d\u00e0nh nhi\u1ec1u th\u1eddi gian h\u1ecdc h\u1ecfi v\u00e0 t\u00edch l\u0169y ki\u1ebfn th\u1ee9c th\u00ec c\u00f3 th\u1ec3 g\u1eb7t h\u00e1i nhi\u1ec1u th\u00e0nh c\u00f4ng trong l\u0129nh v\u1ef1c n\u00e0y.<\/p>\n

2. Nhi\u1ec7t huy\u1ebft v\u00e0 y\u00eau c\u00f4ng vi\u1ec7c\u00a0<\/strong><\/h1>\n

\u0110\u00e2y l\u00e0 t\u1ed1 ch\u1ea5t kh\u00f4ng th\u1ec3 thi\u1ebfu \u0111\u1ec3 tr\u1edf th\u00e0nh m\u1ed9t marketer. B\u1edfi ng\u01b0\u1eddi l\u00e0m marketing l\u00e0 ng\u01b0\u1eddi lu\u00f4n \u0111am m\u00ea c\u00f4ng vi\u1ec7c v\u00e0 nh\u1eefng s\u1ea3n ph\u1ea9m m\u00e0 h\u1ecd l\u00e0m ra. C\u00f3 s\u1ef1 n\u0103ng \u0111\u1ed9ng, nhi\u1ec7t t\u00ecnh, h\u1ecd m\u1edbi c\u00f3 th\u1ec3 \u0111\u01b0a ra nh\u1eefng gi\u1ea3i ph\u00e1p, chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m, th\u01b0\u01a1ng hi\u1ec7u, t\u1eeb \u0111\u00f3 \u0111\u01b0a s\u1ea3n ph\u1ea9m \u0111\u1ebfn g\u1ea7n h\u01a1n v\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n

\"C\u00e1c
\u0110am m\u00ea v\u00e0 nhi\u1ec7t huy\u1ebft trong c\u00f4ng vi\u1ec7c b\u1ea1n s\u1ebd th\u00e0nh c\u00f4ng trong l\u0129nh v\u1ef1c marketing<\/em><\/figcaption><\/figure>\n

3. S\u00e1ng t\u1ea1o trong c\u00f4ng vi\u1ec7c<\/strong><\/h1>\n

S\u00e1ng t\u1ea1o kh\u00f4ng ng\u1eebng l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 quan tr\u1ecdng \u0111\u00f2i h\u1ecfi \u1edf ng\u01b0\u1eddi l\u00e0m Marketing. C\u00e1c \u00fd t\u01b0\u1edfng c\u1ee7a b\u1ea1n ph\u1ea3i li\u00ean t\u1ee5c thay \u0111\u1ed5i, theo k\u1ecbp xu h\u01b0\u1edbng m\u1edbi c\u00f3 th\u1ec3 k\u00edch th\u00edch th\u1ecb hi\u1ebfu ti\u00eau d\u00f9ng v\u00e0 khi\u1ebfn kh\u00e1ch h\u00e0ng lu\u00f4n nh\u1edb \u0111\u1ebfn, s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n.\u00a0 B\u1ea1n c\u1ea7n c\u00f3 s\u1edf th\u00edch ham h\u1ecdc h\u1ecfi v\u00ec l\u00e0m vi\u1ec7c trong ng\u00e0nh Marketing \u0111\u00f2i h\u1ecfi \u1edf b\u1ea1n s\u1ef1 hi\u1ec3u bi\u1ebft r\u1ed9ng v\u1ec1 nhi\u1ec1u l\u0129nh v\u1ef1c nh\u01b0 kinh t\u1ebf, \u0111\u1eddi s\u1ed1ng, v\u0103n h\u00f3a \u2013 x\u00e3 h\u1ed9i,\u2026 T\u1ea5t c\u1ea3 nh\u1eefng ki\u1ebfn th\u1ee9c \u0111\u00f3 c\u00f3 th\u1ec3 h\u1ecdc \u0111\u01b0\u1ee3c t\u1eeb m\u00f4i tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc v\u00e0 d\u1ea7n d\u1ea7n t\u00edch l\u0169y th\u00eam th\u00f4ng qua nh\u1eefng va ch\u1ea1m th\u1ef1c t\u1ebf, nh\u1eefng kinh nghi\u1ec7m s\u1ed1ng. Hi\u1ec3u bi\u1ebft r\u1ed9ng \u1edf nhi\u1ec1u l\u0129nh v\u1ef1c s\u1ebd gi\u00fap b\u1ea1n d\u1ec5 d\u00e0ng \u0111\u1ea3m nh\u1eadn v\u1ecb tr\u00ed marketing \u1edf nhi\u1ec1u ng\u00e0nh h\u00e0ng kh\u00e1c nhau.<\/p>\n

4. Kh\u1ea3 n\u0103ng giao ti\u1ebfp t\u1ed1t<\/strong><\/h1>\n

\u0110\u1ed1i v\u1edbi b\u1ed9 ph\u1eadn marketing s\u1ebd c\u1ea7n g\u1eb7p g\u1ee1 nhi\u1ec1u kh\u00e1ch h\u00e0ng v\u00e0 c\u00e1c b\u1ed9 ph\u1eadn kh\u00e1c nhau. N\u1ebfu nh\u01b0 b\u1ea1n l\u00e0 ng\u01b0\u1eddi ho\u1ea1t ng\u00f4n, c\u00f3 k\u1ef9 n\u0103ng giao ti\u1ebfp, linh ho\u1ea1t trong \u1ee9ng x\u1eed s\u1ebd d\u1ec5 d\u00e0ng th\u00e0nh c\u00f4ng. V\u00ec v\u1eady, nh\u1eefng ng\u01b0\u1eddi l\u00e0m Marketing c\u1ea7n ph\u1ea3i gi\u1ecfi giao ti\u1ebfp v\u00e0 c\u00f3 kh\u1ea3 n\u0103ng \u0111i\u1ec1u ch\u1ec9nh h\u00e0nh vi c\u1ee7a m\u00ecnh cho ph\u00f9 h\u1ee3p t\u1eebng \u0111\u1ed1i t\u01b0\u1ee3ng m\u00e0 h\u1ecd ti\u1ebfp x\u00fac.<\/p>\n

5. C\u00f3 kh\u1ea3 n\u0103ng l\u00e0m vi\u1ec7c nh\u00f3m t\u1ed1t<\/strong><\/h1>\n

Marketing c\u1ee7a m\u1ed9t doanh nghi\u1ec7p, t\u1ed5 ch\u1ee9c kh\u00f4ng th\u1ec3 ph\u00e1t tri\u1ec3n n\u1ebfu b\u1ea1n ch\u1ec9 l\u00e0m vi\u1ec7c m\u1ed9t m\u00ecnh. V\u00e0 khi \u0111\u00f3 c\u1ea7n c\u00f3 s\u1ef1\u00a0 ph\u1ed1i h\u1ee3p t\u1ed1t v\u1edbi m\u1ecdi ng\u01b0\u1eddi kh\u00f4ng ch\u1ec9 nh\u1eefng ng\u01b0\u1eddi trong b\u1ed9 ph\u1eadn marketing m\u00e0 c\u00f2n v\u1edbi c\u00e1c b\u1ed9 ph\u1eadn kh\u00e1c trong c\u00f4ng ty, v\u00ed d\u1ee5 nh\u01b0 sales, thi\u1ebft k\u1ebf, nh\u00e2n s\u1ef1, IT,\u2026 L\u00e0m vi\u1ec7c nh\u00f3m l\u00e0 tinh th\u1ea7n ch\u1ee7 \u0111\u1ea1o c\u1ee7a nh\u1eefng ng\u01b0\u1eddi l\u00e0m marketing, ch\u00ednh v\u00ec th\u1ebf c\u00e1c b\u1ea1n sinh vi\u00ean c\u1ea7n ph\u1ea3i r\u00e8n luy\u1ec7n kh\u1ea3 n\u0103ng n\u00e0y ngay t\u1eeb khi h\u1ecdc t\u1eadp tr\u00ean gh\u1ebf nh\u00e0 tr\u01b0\u1eddng.<\/p>\n

\n","protected":false},"excerpt":{"rendered":"

Marketing \u0111\u01b0\u1ee3c coi l\u00e0 ho\u1ea1t \u0111\u1ed9ng x\u01b0\u01a1ng s\u1ed1ng c\u1ee7a nhi\u1ec1u doanh nghi\u1ec7p, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c doanh nghi\u1ec7p th\u01b0\u01a1ng m\u1ea1i. Hi\u1ec7n nay v\u1edbi cu\u1ed9c c\u00e1ch m\u1ea1ng c\u00f4ng ngh\u1ec7 4.0 bu\u1ed9c c\u00e1c doanh nghi\u1ec7p c\u1ea7n \u0111\u1ea7u t\u01b0 nhi\u1ec1u h\u01a1n cho ho\u1ea1t \u0111\u1ed9ng marketing n\u00ean nhu c\u1ea7u nh\u00e2n l\u1ef1c v\u1ec1 ng\u00e0nh n\u00e0y t\u0103ng nhi\u1ec1u trong 5 n\u0103m…<\/p>\n","protected":false},"author":7,"featured_media":68389,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[77,78],"tags":[1793,1809,1810,1794],"acf":[],"yoast_head":"\nH\u1ecdc t\u1ed1t cao \u0111\u1eb3ng Marketing c\u1ea7n nh\u1eefng t\u1ed1 ch\u1ea5t g\u00ec? - Cao \u0111\u1eb3ng C\u00f4ng ngh\u1ec7 v\u00e0 Th\u01b0\u01a1ng m\u1ea1i H\u00e0 N\u1ed9i<\/title>\n<meta name=\"description\" content=\"Marketing \u0111\u01b0\u1ee3c coi l\u00e0 ho\u1ea1t \u0111\u1ed9ng x\u01b0\u01a1ng s\u1ed1ng c\u1ee7a nhi\u1ec1u doanh nghi\u1ec7p, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c doanh nghi\u1ec7p th\u01b0\u01a1ng m\u1ea1i.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"H\u1ecdc t\u1ed1t cao \u0111\u1eb3ng Marketing c\u1ea7n nh\u1eefng t\u1ed1 ch\u1ea5t g\u00ec? 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